|
MARKET
AND PROMOTE YOURSELF
 It has always been my
belief that it is important to market and promote both yourself and
your product if you wish to increase your credibility and
ultimately, sales. But so many of us feel uncomfortable with doing
that. We see it as ‘patting ourselves on the back’ - well
let me assure you - if you are serious about building your art
and craft into a business, you owe it to your business to promote
and market it well. And as ‘you are your business’ you also
have to do the same for yourself.
(Above)
Author and Artist, Barbara Gabogrecan with husband Peter
O'Connor
WRITING
 One of the methods of
marketing that I successfully use is through another creative
medium – writing.
* I write
articles and have them posted in ezines all around the world
(see
link below);
* I write
newsletters and send to an
ever growing data base (currently over 3000);
* I write
e-books (see link below);
* I write
hard books (How to Run a
Business from Your Kitchen Table).
TOPICS
The topics
are not only about art and craft - but business topics e.g. how to
market, how to promote; how to increase sales etc. My writing
includes information suited to running any type of business…in
other words; they are not necessarily industry related.
HOW
CAN YOU WRITE?
You don’t
have to be a great writer to produce articles and books. You can
actually use writing produced by other authors (they give you
permission to do this) and there is software to help you – and it
works!
I am happy
to show you how to do this and how to get great results.
SUPPORT
You can opt
for a free e-book (which, naturally has limited – but valuable –
information) or you can take part in a clinic where you will
actually end up producing an article or e-book with one on one
support from myself.
EXAMPLES
In the
meantime, have a look at some of my current articles and e-books
and see if you can learn something from them to assist you in your
business of ‘Painting and Crafts’
ARTICLES
E-BOOKS | 